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We manufacture some of the nation's favourite food brands including Hovis bread, Mr Kipling cakes, Sharwood's Asian foods, Batchelors soups, Loyd Grossman sauces, Bisto gravy, Quorn meat free products, Ambrosia custard and rice pudding, Branston pickle and Hartley's jams, marmalades and jellies. Its best-known product is Bird’s Custard - the ‘original homemade’ custard powder, invented by Alfred Bird in 1837 because his wife was allergic to eggs, the traditional thickening agent for custard. Bird’s uses cornflour mixed with milk to form its thick custardy sauce. Bird’s is synonymous with custard in the UK – there’s no feeling quite like making your own custard just the way you like it. The Bird’s brand is best known for its original homemade custard powder, invented by Alfred Bird in 1837 and still loved by generations today. Yet the range of instant desserts stretches wider, with semolina, Dream Topping and a seasonal range of trifles and Christmas sauces too. Bird's Dream Topping is a great standby to have in the cupboard. It stays firm after whipping unlike cream and has hundreds of uses from trifle topping to simply serving with fruit.

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Birds, Custard Powder, 300 GM (Pack of 12)

Retail Price: $95.85
Sale: $73.73

Birds, Trifle Strawberry, 5.1 OZ (Pack of 12)

Retail Price: $137.20
Sale: $105.54


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