was started in a small storefront in Lower Manhattan, New York, catering to local Hispanic families by distributing Spanish foods such as olives, olive oil and sardines. Driven by the belief that there was a growing consumer market for high-quality, fresh-tasting, Latino foods, the Unanues infused their personal philosophy throughout the company. This commitment to excellence is the cornerstone of Goya
's popular credo, "If it's Goya
, it has to be good". The result of this simple, yet deeply resonant pledge is the evolution of Goya
Foods into a leader in the Latin American food industry, with operations spanning the globe.Goya
Foods remains firm in its commitment to being the brand of choice
for authentic Latino cuisine while retaining its family-oriented
approach to its consumers, all of whom comprise La Gran Familia Goya.
To learn more about Goya
, please visit them at http://www.goya.com.